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 FACULTY RESEARCH, PRESENTATIONS AND AWARDS


PRESENTATIONS

Li, X. & Petrick, J. (2007). Benchmarking destinations via DMO websites: A methodological process. Tourism Analysis. 12(4). 271-285.

Li, X., & Petrick, J. F. (2007). Examining the Determinants of Loyalty from an Investment Model Perspective. Paper presented at the 2007 International Council of Hospitality and Tourism Educators (International CHRIE).

Denizci, B. & Li, X. (2007). Do Marketing Efforts Enhance the Bottom-Line. Paper presented at the 2007 International Council of Hospitality and Tourism Educators (International CHRIE). (Poster Presentation)

Smith, W. W., Pan, B., Li, X., & Zhang, L. (2007). Examining Methodological Challenges that Are Related to Qualitative Analysis of Online Trip Planning Behavior Paper presented at the 14th Annual Conference on Information Technology for the Hospitality Industry (presented by John Crotts)

Li, X., & Petrick, J. F. (2007). Revisiting the Commitment-Loyalty Link in a Tourism Context. Paper presented at the 5th Bi-Annual Symposium of the International Society of Culture, Tourism, and Hospitality Research, Charleston, SC.

Pan, B., Smith, W. W., Zhang, L., & Li, X. (2007). Satisfaction of online trip planning: A mixed-method approach. Paper presented at the 5th Bi-Annual Symposium of the International Society of Culture, Tourism, and Hospitality Research, Charleston, SC.

Li, X., Hung, K., Cheng, C., & Petrick, J. (2007). Park Visitors’ Perceived Risk and Information Search Behavior. Travel and Tourism Research Association. Las Vegas. June 2007.

Li, X. & Petrick, J. (2007). Reconceptualizing Brand Loyalty: Its Conceptual Domain, Components, and Structure. Travel and Tourism Research Association. Las Vegas. June 2007.

Smith, W. W., Pan, B., Li, X., & Zhang, L. (2007). Tips and Traps: Methodological Issues Related to Conducting an Online Trip Planning Study. Paper presented at the 2007 Travel and Tourism Research Association Annual Conference, Las Vegas, NV. (Poster Presentation).

Kline, S.F. & Hsieh, Y.C. (2007). Wage differentials in the lodging industry: A Case Study. Journal of Human Resources in Hospitality and Tourism. 6(1) 69-84.

INVITED PRESENTATIONS

Harrill, R., & Li, X. (2007) The future Chinese outbound tourism market: Some Preliminary Results.(As part of the panel discussion on “The outlook for travel to the U.S. from China”). Marketing Outlook Forum. Travel Industry Association of America. Charlotte, North Carolina.

Li, X. (2007). Towards a Theoretical Understanding of Cruisers’ Brand Loyalty Formation. Graduate seminar at Nanjing University, China, May 2007. (in Chinese).

Li, X., & Petrick, J. (2008). HRTM. Tourism marketing in an era of paradigm shift. Journal of Travel Research. 46(#). 235-244.

Li, X., Cheng, C-K., Kim, H., & Petrick, J. (2008). A systematic comparison of first-time and repeat visitors via a two-phase online survey. Tourism Management. 29(2). 278-293.

Petrick, J., Li, X., & Park, S. (2007). Cruise passengers’ decision-making processes. Journal of Travel & Tourism Marketing. 23(1). 1-14.

Li, X. & Petrick, J. (2007). Benchmarking destinations via DMO websites: A methodological process. Tourism Analysis. 12(4). 271-285.

 
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