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| SPORT & ENTERTAINMENT MANAGEMENT UNDERGRADUATE COURSES | |||
The courses listed below represent the core courses in the Sport and Entertainment Management program. For a complete list of Sport and Entertainment Management courses, visit the Undergraduate Bulletin's online course listings for Sport and Entertainment Management (SPTE). 110 -- Sport and Entertainment in American Life. (3) The American sport and entertainment enterprise; background, influences and trends; collegiate and professional sport organizations; ownership and unionization; media portrayals. 201 --
Introduction to Sport and Entertainment Management. (3) Introduction to sport and entertainment management industry career fields. 202 -- Introduction to Live Entertainment. (3) The study of underlying themes in entertainment management and its application to music, family shows, and other live entertainment business venues. SPTE 203 -- Introduction to Events and Venues. (3) An overview of the history, impact, types, and trends of events and venues, the principles of event
planning, the role of venues, and career options in each field. 295 --
Practicum. (6) (Prereq: SPTE lower division status; SPTE
201 and 274; permission of department chair) Supervised work
experience in a sport or entertainment area selected by the student
with approval of advisor. Contract approved by advisor
and department chair is required for undergraduate students. 302 -- Artist Representation and Management. (3) Artist, agent, manager, and buyer roles in the entertainment industry, as well as booking and management standards and practices of professional commercial talent, will be explored in this course. 303 -- Live Entertainment Tour Management. (3) (Prereq: SPTE 202) This course puts a fine point on performance tour management logistics, including booking, scheduling, shipping, budgeting, movement of equipment and artist management challenges, including entertainment production. 325 --
Resort and Club Recreation Programming. (3) Management of
club and resort sport complexes. 340 --
The Sporting Goods Industry. (3) Principles of
manufacturing and retailing applied to the sporting goods industry. 380 --
Sport and Entertainment Marketing. (3) (Prereq: MKTG 350)
Marketing theory and practice and how it relates and applies to
sport and entertainment. 399 --
Independent Study. (3-6) (Prereq: consent of instructor)
Contract approved by instructor, advisor, and department head is
required for undergraduate students. 402 -- Entertainment and the Law. (3) (Prereq: TSTM 240) Performing arts and entertainment industries’ social, economic, and legal issues, in addition to the development and role of entertainment in society will be analyzed—from its roots to the present. 404 -- Promoting Entertainment Events. (3) (Prereq: SPTE 202 and MKTG 350) This course should provide students with an understanding of various methods of promotion and approaches to the application of advertising and publicity in the broad spectrum of modern media. 430 --
Sport and Entertainment Services Marketing. (3) (Prereq:
MKTG 350) Basic principles required to promote a service marketing
strategy in sport and entertainment. 435 --
Spectator Facilities Management. (3) Programming,
marketing, public relations, fiscal considerations, operation, labor
relations, personnel, and event management for spectator sports and entertainment events. 440 --
Sport and Entertainment Business and Finance. (3) (Prereq: ECON 224; RETL
262; FINA 363) Economic and finance theories applied to the management of sport and
entertainment
organizations. 444 -- Sport and Entertainment Event Management. (3) Application of
management principles to sport and entertainment events. 490 -- Special Topics in Sport and Entertainment Management. (3) (Prereq:
senior standing or consent of department head; may be repeated once
for credit) 495 -- Internship in Sport and Entertainment Management. (6) (Prereq: SPTE professional-division status and completion of all other requirements for the SPTE degree) Placement with a sport or entertainment organization for a supervised learning experience in the student's career specialization area. Contract approved by advisor and department head is required. 498 -- Research Experience. (1) (Prereq: a minimum GPA of 3.50 in major courses, 3.30 overall, and special permission by department) Working with a faculty mentor, students develop a research project and related research skills. 499 -- Senior Thesis (3) (Prereq: senior status; a minimum GPA of 3.50 in major courses, 3.30 overall; and special permission by department) A senior thesis related to one of the advanced courses in the major program. 530 --
Sport and the Law. (3) (Prereq: : TSTM 240 or ACCT 324 or permission of department chair) Laws and
regulatory bodies affecting the management of sport personnel,
facilities, and events. 580 --
Business Principles in Athletic Management. (3) (Prereq:
advanced undergraduate or graduate status or permission of
department chair) Business principles in the management of
public and private sector athletic programs. 635 --
Sport and Entertainment Event Development. (3) (Prereq: ACCT 225 and 226 or
RETL 261 and 262; MKTG 350, FINA 363, MGMT 371 or equivalents)
Business concepts needed to develop sport and entertainment special events. 650 -- Integrated Marketing Communication in Sport and Entertainment. (3) (Prereq: MKTG 350) Use of integrated marketing communication concepts, theories, and strategies in sport and entertainment.
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