Mark S. Nagel, Ed.D.
Associate Professor
Department of Sport and Entertainment Management
College of Hospitality, Sport and Retail Management
Education
Ed.D., University of Northern Colorado, Greeley, Colorado
M.A., St. Mary’s College, Moraga, California
B.A., University of San Francisco, San Francisco, California
Research Interest
Sport Finance
Management Practices of Sport Organizations
Sport Law (relating to revenue acquisition/management and financial operations)
Biography
A native of California, Dr. Nagel became a faculty member in the Department of Sport and Entertainment Management (SPTE) at the University of South Carolina in 2006. Prior to joining SPTE, he was the director of the graduate sport management program at Georgia State University. At Georgia State he was responsible for all aspects of the sport management program including recruiting and advising students, developing and scheduling courses, identifying and supervising adjunct faculty, and maintaining alumni and sport business relationships. Dr. Nagel has also previously supervised sport management programs at the University of West Georgia and San Jose State University. Dr. Nagel currently serves as an adjunct faculty member at the University of San Francisco and St. Mary’s College where he teaches summer courses in sport administration. Before pursuing a career in academe, Dr. Nagel worked in different areas of sport management – primarily in athletic coaching and administration as well as campus recreation. During his years as an assistant coach of the women’s basketball team at the University of San Francisco, he helped lead the team to three NCAA Tournament appearances and a spot in the 1996 Sweet 16.
Dr. Nagel has authored or co-authored numerous articles in refereed journals such as the Journal of Sport Management, Sport Marketing Quarterly, Entertainment and Sport Law Journal, International Journal of Sport Finance, and Sport Management Review. He has also published extensively in professional journals as well as written numerous academic book chapters and given dozens of research presentations. He has also served as treasurer for the North American Society for Sport Management and the Sport and Recreation Law Association.
Publications
Nagel, M. S., & Southall, R. M. (2008, May 12). Boycott might open economic discussion for NCAA athletes. SportsBusiness Journal, 11(4), 25.
Ridpath, B. D., Nagel, M. S., Southall, R. M. (2008). New rules for a new ballgame: Legislative and judicial rationales for revamping the NCAA’s enforcement process. Entertainment and Sport Law Journal, 6(1). Available, click here.
Nagel, M. S., & Southall, R. M. (2007). A stadium in your front yard? Eminent domain and the potential sport marketing implications of Kelo v City of New London. Sport Marketing Quarterly, 16(3), 171-173.
Rascher, D. A., McEvoy, C. D., Nagel, M. S., & Brown, M. T. (2007). Optimal variable pricing in Major League Baseball. Journal of Sport Management, 21(3), 407-437.
Nagel, M. S., & Rascher, D. A. (2007). Washington “Redskins” – Disparaging term or valuable tradition?: Legal and economic issues concerning Harjo v. Pro-Football, Inc. Fordham Intellectual Property, Media & Entertainment Law Journal, XVII(3), 789-803.
Southall, R. M., & Nagel, M. S. (2007). Marketing professional soccer in the United States: Lessons in exchange theory and cause-related marketing. The Sport Management and Related Topics Online Journal, 3(2), 54-69. Available: http://www.thesmartjournal.com/smartSpring07.pdf
Nagel, M. S., Brown, M. T., McEvoy, C. D., & Rascher, D. A. (2007). Major League Baseball anti-trust immunity: Examining the legal and financial implications of relocation rules. Entertainment and Sport Law Journal, 4(3). Available: http://www2.warwick.ac.uk/fac/soc/law/elj/eslj/issues/volume4/number3/nagel/
Brown, M. T., Rascher, D. A., McEvoy, C. D., & Nagel, M. S. (2007). Treatment of travel expenses by golf course patrons: Sunk or bundled costs and the third law of demand. International Journal of Sport Finance, 2(1), 45-53.
Southall, R. M., & Nagel, M. S. (2005). Build it and they will come? The Women’s United Soccer Association: A collision of exchange theory and strategic philanthropy. Sport Marketing Quarterly, 14(3), 158-167.
Southall, R. M., Wells, D. E., & Nagel, M. S. (2005). Organizational culture perceptions of intercollegiate athletic department members. Applied Research in Coaching and Athletics Annual, 20, 65-93.
McEvoy, C. D., Nagel, M. S., DeSchriver, T. D., & Brown, M. T. (2005). Facility age and attendance in Major League Baseball: Examining the honeymoon effect. Sport Management Review, 8(1), 19-41.
Reese, J. T., Nagel, M. S., & Southall, R. M. (2004). National Football League ticket transfer policies: Legal and policy Issues. Journal of the Legal Aspects of Sport, 14(2), 163-190.
Brown, M., Nagel, M. S., McEvoy, C., & Rascher, D. (2004). Revenue and wealth maximization in the NFL: The impact of stadia. Sport Marketing Quarterly, 13(4), 227-235.
Nagel, M. S., Southall, R. S., & O’Toole, T. (2004). Punishment in the four major North American sport leagues. International Sport Journal, 8(2), 15-27.
Current Grants and Projects
Investigation of Japanese Baseball Business Practices. College of Hospitality, Retail, and Sport Management internal grant. Funded: $10,000. Co-authored with Dr. Matt Brown.
Professional Affiliations
International Association of Assembly Managers
North American Society for Sport Management
North American Society for the Sociology of Sport
Sport and Recreation Law Association
Sport Marketing Association
The Drake Group
Western College Physical Education Society (Associate Member)
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E-mail: nagel@sc.edu
Office: Rm 2012H, Carolina Coliseum
Phone: (803)-777-3751
Fax: (803)-777-8788
Courses Taught:
SPTE 430 - Sport and Entertainment Services Marketing
SPTE 444 - Sport and Entertainment Event Management
SPTE 580 - Business Principles in Athletic Administration
SPTE 701 - Management in the Sport and Entertainment Industry
SPTE 740 - Public Assembly Facility Management
SPTE 750 – Strategic
Planning and Policy
Development in Sport and Entertainment
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