Sport Entertainment and Venues Tomorrow
Schedule & Panel Topics

Please continue to check back for an updated schedule.  Note:
panel topics and schedule subject to change.  updated 11.10.11

All sessions and special events will be held at the Columbia Metropolitan Convention Center (lower level) unless otherwise noted.

Attire at the conference sessions and Opening Reception is business casual.  Please wear your favorite team colors at the Opening Reception.  Attire at the Awards Banquet is business.

 

THURSDAY'S PANEL TOPICS

Creating Tomorrow's Sponsors

D-I Athletics: Is Compliance Possible?

The Future of Live Entertainment

Surviving Labor Disputes

Legal Issues in Professional Sport (Law Symposium)

Legal Issues in College Sport (Law Symposium)

 

FRIDAY'S PANEL TOPICS

Academia and the Industry: Mutual Needs & Future Directions

Lessons From Women of Influence

Enhancing the Game Day Experience Through Technology

Generation Next: Profiles of Young Professionals

 

Schedule:

 

Click here for the 2011 SEVT Schedule At-A-Glance
(Thursday, November 17 & Friday, November 18)

Note: print schedule on legal size paper

 

4:00 PM - 5:00 PM

Registration Opens
(Convention Center - lower level)

7:00 PM - 9:00 PM
RECEPTION

Opening Reception: A Southern Tailgate (USC Carolina Coliseum)

The South is known for its hospitality and college football tradition. Join us as we celebrate both at this year's SEVT Opening Reception.

Show your pride by wearing your favorite team colors!

Attire: business casual

Transportation (via 15-passenger vans) will be provided to and from the Hilton Columbia Center to the USC Carolina Coliseum.  Vans will begin departing at 6:50 pm in front of the Hilton.  Continuous shuttle service from the Hilton to the USC Carolina Coliseum will be provided until 7:30 pm.  Vans will begin departing the USC Carolina Coliseum to return to the Hilton at 8:30 pm.  Continuous shuttle service from the USC Carolina Coliseum to the Hilton will be provided through end of reception.

8:00 AM

Registration Opens
(Convention Center - lower level)

9:00 AM   Speaker Networking Room Opens (Carolina Room)
9:00 AM - 9:45 AM   Opening Keynote (Lexington Room)
INDUSTRY   Now Is Your Time To "SHINE"
    Adonis "Sporty" Jeralds, CFE
Instructor, Department of Sport and Entertainment Management, University of South Carolina / Former Manager, Charlotte Coliseum
10:00 AM - 10:45 AM   Session # 1 (Lexington Room)
INDUSTRY   Creating Tomorrow's Sponsors
   

The sponsorship market is an ever-evolving industry with new players and new sources of revenue changing the demands and forecasts of today’s advertisers.  This panel looks at the latest trends in sports and entertainment sponsorships with an eye toward marketing concepts of tomorrow.

    Liz McMillan, General Manager, Gamecock Sports Marketing (IMG College)
    Trip Wheeler, Chief Marketing Officer, Formula 1 Grand Prix of America
    Jason Wolfe, President, Wolfe Solutions
    Moderator: Todd C. Koesters, J.D., Assistant Professor, Department of Sport and Entertainment Management, University of South Carolina
RESEARCH   Research Presentations (Congaree A)
    Make or Buy Your Players - A National Study
    Dr. Thomas H. Regan, University of South Carolina
    Dr. Kenneth C. Teed, The George Washington University School of Business
    Economic Benefits Derived from the College Football Game Experience
    Dr. Anthony W. Dixon, Troy University
    Dr. Chi-Ok Oh, Michigan State University
    Research Presentations (Congaree B)
    The Impact of Video Realistic Job Previews on Applicants' Perceptions of Sport Jobs
    Dr. Samuel Y. Todd, Georgia Southern University
    Dr. Marshall Magnusen, Baylor University
    Dr. Damon P.S. Andrew, Troy University
    Teaching Sport Event Management via Experiential Learning: Chase Charlie Races
    Dr. David Pierce, Ball State University
    Dr. Lawrence Judge, Ball State University
    Dr. Jeffrey Petersen, Baylor University
11:00 AM - 11:45 AM   Session # 2 (Lexington Room)
INDUSTRY   D-I Athletics: Is Compliance Possible?
   

Recent highly publicized NCAA rules infractions at the University of Southern California, the Ohio State University and the University of Miami have placed increased scrutiny on major collegiate athletics programs. The NCAA and its member institutions employ a comprehensive set of rules and regulations to enable fair play in recruitment and the treatment of student-athletes, but in today’s world, is compliance still possible?

    Eric Hyman, Athletics Director, University of South Carolina
    Dr. Harris Pastides, President, University of South Carolina
    Judy Van Horn, Senior Associate Athletics Director / Senior Woman Administrator, University of South Carolina
    Moderator: Charles Waddell, Associate Athletics Director, University of South Carolina
12:00 PM - 1:00 PM   Luncheon (Richland Room)
LUNCH   Featurd speaker: Jennifer George, Senior Marketing Coordinator, The NASCAR Foundation
    Special presentation by The NASCAR Foundation to the University of South Carolina
1:00 PM - 2:00 PM   Research Poster Presentations (Richland Prefunction)
POSTER # 1   Pitch-Perfect: How MLS's Emphasis on Stadia Offers Path to Profitability
Stephen Argeris, Esq., Hunton & Williams (Washington, DC)
# 2   A Comparison Of Online And In Person Survey Methods Related To Direct Spending And A Large Volleyball Event
    Dr. Robert Case, Old Dominion University
    Joel Gillespie, The College of William and Mary
    Daniel Luckett, The College of William and Mary
    Maria Pawlosky, The College of William and Mary
    Tanujit Dey, The College of William and Mary
# 3   Managing Pedestrian Risks: Practical Implications for Sport and Entertainment Managers
    John B. Egberts, University of Florida
    Dr. Daniel P. Connaughton, University of Florida
    Dr. James J. Zhang, University of Georgia
# 4   Guilty Until Proven Innocent: Are Finances Guiding the NCAA's Decision Making with Respect to Infractions?
    Andrew Goldsmith, University of Florida
    Kevin P. Cattani, University of Florida
    Dr. Trevor Bopp, University of Florida
# 5   NCAA Division I Strength Facilities: A Design and Operational Analysis
    Dr. Lawrence Judge, Ball State University
    Dr. Jeffrey Petersen, Baylor University
    Dr. David Pierce, Ball State University
# 6   Market Segmentation of Division I School Fans through Socio-Demographics and Consumption Level
    Dr. Min Kil Kim, Troy University
    Dr. Christina Martin, Troy University
    Rawia Elsisi, Troy University
# 7   Think Green: Spectators Thoughts to Improve Recycling Programs
    Dr. Brian P. McCullough, Bowling Green State University
# 8   Stakeholder influences on sustainability in Public Assembly Facilities
    Dr. Haylee Uecker Mercado, University of South Carolina
    Matt Walker, University of Southern Mississippi / Walker Research Group
# 9   Soccer Specific Stadia & Designated Players: Exploring the Major League Soccer attendance assumption?
    Charles Parrish, George Mason University
# 10   Sponsorship Effectiveness in Ultimate Fighting Championship
    Jason D. Reese, University of Mary Hardin-Baylor
    Dr. Gregg Bennett, Texas A & M University
# 11   Examining the Relationship between Team Identification and Service Quality in College Sport Website
    Dr. Young Ik Suh, Claflin University
    Dr. Taesoo Ahn, Merrimack College
    Nathan Chaplin, Claflin University
# 12   The Role of Antitrust Law in Non-Team Sports
    Cyntrice Thomas, University of Georgia
    Dr. Thomas A. Baker III, University of Georgia
    Dr. Kevin K. Byon, University of Georgia
# 13   North American Major Sports Teams are Big Business: All Cities are not Equal
    Dr. Peter Titlebaum, University of Dayton
    Diane Branca, University of Dayton
    Todd C. Koesters, J.D., University of South Carolina
# 14   An Analysis of Perceived Risk and Corresponding Risk Management Practices Related to Disease Control and Prevention in Club Sport Programs
    Mary W. Waechter, University of Florida
    Dr. Daniel P. Connaughton, University of Florida
    Dr. John O. Spengler, University of Florida
    Dr. Yong Jae Ko, University of Florida
# 15   Branding the sports city: A case study of Indianapolis, IN
    Dr. Antonio Williams, Indiana University
    Dae Yeon Kim, Indiana University
    Wanyong Choi, Indiana University
    Isabell Rhenwrick, Indiana University
# 16   Exploring Core Product Factors through the analysis of Taekwondo Match Attack Patterns
    Dr. Antonio Williams, Indiana University
    Wanyong Choi, Indiana University
    Dae Yeon Kim, Indiana University
    Dr. Tywan Martin, University of Miami
1:30 PM - 2:15 PM   Session # 3 (Lexington Room)
INDUSTRY The Future of LIve Entertainment
   

Artists are seeking higher guarantees, production costs are sky-rocketing and fans are more selective than ever about buying tickets.  Aging audiences and game oriented teens present additional challenges.  Can the live entertainment industry sustain itself?  This panel examines the long-term economic prospects for concerts and family shows and the challenging growth proposition ahead.

    Juliette Feld, Director of Strategic Planning, Feld Entertainment, Inc.
    John Huie, Agent, Creative Artists Agency
    Michael Marion, CFE, General Manager, Verizon Arena (North Little Rock, AR)
    Moderator: Frank Roach, Senior Instructor, Department of Sport and Entertainment Management, University of South Carolina
RESEARCH   Research Presentations (Congaree A)
    Tragedy at Fujairah: Risk Management Issues at Open-Water Swimming Events
    Dr. John J. Miller, Troy University
    John T. Wendt, J.D., St. Thomas University
    Professional vs. Collegiate Luxury Suite Owners - are they all that different?
    Dr. Peter Titlebaum, University of Dayton
    Carrie DeMange, University of Dayton
    Dr. Robert Davis, Miami University Hamilton
    Research Presentation (Congaree B)
    Stock Price Performance of Stadium Naming Rights Sponsors
    Dr. Thomas H. Regan, University of South Carolina
    Dr. Kenneth C. Teed, The George Washington University School of Business
2:30 PM - 3:15 PM   Session # 4 (Lexington Room)
INDUSTRY   Surviving Labor Disputes
   

The NHL is finally recovering from its lockout, the NBA is deep in theirs and the NFL narrowly resolved its labor dispute.  Each lockout leaves thousands of venue executives, marketers and concessionaires in the lurch.  This panel looks at how business entities survive when the games don't.

Dr. Mark Nagel, Associate Professor, Department of Sport and Entertainment Management, University of South Carolina
    Frank Poe, Executive Director, Georgia World Congress Authority
    Moderator: John Wolohan, J.D., Professor, Department of Sport Management, Syracuse University
3:15 PM - 5:15 PM   Career Fair (Carolina Prefunction)
CAREER FAIR   See the Career Fair page for a list of participating companies.
3:30 PM - 4:15 PM   Craig Kelly Sport & Entertainment Law Symposium (Lexington Room)
    Law Symposium Moderator: Dr. John Grady, Associate Professor, Department of Sport and Entertainment Management, University of South Carolina
LAW   Legal Issues in Professional Sport
    While the NFL lockout dominated the news headlines for most of the summer, did you understand the complex legal issues in dispute?  During this panel, legal experts will provide an overview of labor law and the Collective Bargaining Agreement, analyze the merits of Brady v. NFL, and examine the issue of decertification by the player's association. Learn about the legal impact of the NFL lockout on other professional sports going forward.
    Dr. Thomas A. Baker III, Assistant Professor, Department of Kinesiology, University of Georgia
    John Wolohan, J.D., Professor, Department of Sport Management, Syracuse University
    Moderator: Anita Moorman, J.D., Professor & Interim Co-Chair, Department of Health and Sport Sciences, University of Louisville
RESEARCH   Research Presentations (Congaree A)
    The Value of Sports Stadium Sponsorship
    Anne Rivers, BrandAsset Consulting
    Andrew Drelick, BrandAsset Consulting
    The influence of car crashes on sponsorship effects in NASCAR racing
    Dr. Sanghak Lee, Johnson & Wales University - Charlotte
4:30 PM - 5:15 PM   Craig Kelly Sport & Entertainment Law Symposium (Lexington Room)
LAW   Legal Issues in College Sport
    This panel considers the hot-button legal issues and recent cases impacting student-athletes, athletic departments, and other stakeholders in college athletics.
    Dr. Mark Nagel, Associate Professor, Department of Sport and Entertainment Management, University of South Carolina
    Dr. Richard Southall, Associate Professor, Department of Exercise and Sport Science, The University of North Carolina at Chapel Hill / Director, College Research Sport Institute
    Moderator: Barbara Osborne, J.D., Associate Professor, Department of Exercise and Sport Science, The University of North Carolina at Chapel Hill
RESEARCH   Research Presentations (Congaree A)
    Sport Diplomacy: A Program Evaluation
    Dr. Robert E. Baker, George Mason University
    Craig Esherick, J.D., George Mason University
    Dr. Pam Baker, George Mason University
    Understanding Generational Differences in Sport Administration: Creating a Cohesive Work Environment
    Dr. Dené J. Williamson, University of Missouri
    Dr. Seok-Ho Song, St. Thomas University
6:30 PM - 7:30 PM   Reception  (Richland Prefunction)
7:30 PM - 9:30 PM   Awards Banquet (Richland Room)
BANQUET   See the Award Recipients page for a description of each award.
    Attire: business
    International Executive in Sport and Entertainment Award recipient: Guy Ngata, General Manager, Mercedes-Benz Arena (Shanghai, China)
(video acceptance)
    Academic Achievement in Sport and Entertainment Award recipient: Dr. Packianathan Chelladurai, Professor, School of Physical Activity & Educational Services, The Ohio State University
    Lifetime Achievement in Sport and Entertainment Award recipient: Alex Hodges, Chief Executive Officer, Nederlander Concerts
    Address by Alex Hodges
    Trying to Get It Right Through the Years
     

8:00 AM

Registration Opens
(Convention Center - lower level)

9:00 AM   Speaker Networking Room Opens (Carolina Room)

9:15 AM - 9:45 AM
RESEARCH

Featured Research Presentation (Lexington Room)

    Developing Shared and Peer Leadership Practices in Facility and Event Management
    Dr. Trevor Bopp, University of Florida
    Dr. Shannon Kerwin, University of Florida
10:00 AM - 10:45 AM   Session # 5 (Lexington Room)
INDUSTRY   Academia and the Industry: Mutual Needs & Future Directions
   

The explosion of sports management programs at American universities has exponentially increased the availability of academic research and findings, but is the industry fully utilizing this resource?  How can the industry and academia work together to further advance each side’s interests, and more importantly, how do they get the conversation started?

    Dr. Jeffrey James, Chair, Department of Sport Management, Florida State University
    Bill Powell, Vice President, Marketing and Sales Southern Region / Mexico, Feld Entertainment, Inc. and Motorsports
    Frank Russo, Jr., CFE, Senior Vice President, Business Development and Client Relations, Global Spectrum
    Moderator: Dr. Aubrey Kent, Chair, School of Tourism and Hospitality Management, Sport Industry Research Center, Temple University
11:00 AM - 11:45 AM   Session # 6 (Lexington Room)
INDUSTRY   Lessons From Women of Influence
    Each year Venues Today honors three professional women who have made their mark on the industry.  Meet the Class of 2011 winners and join the discussion about advances women have made and the issues they still face in the workplace.
    Jo-Ann Armstrong, Director of Booking, Honda Center (Anaheim, CA)
    Sydney Greenblatt, Owner, Sydney Greenblatt Event Marketing
    Sally Roach, Former Executive Director, Township Auditorium (Columbia, SC) / Former Regional Vice President for SMG, Oakland, Rose Bowl, and L.A.
    Moderator: Linda Deckard, Publisher, Editor-in-chief, Venues Today
RESEARCH   Research Presentations (Congaree A)
    Managing Risks at Multi-Sport Events
    Dr. John J. Miller, Troy University
    Dr. Gina A. Pauline, Syracuse University
    A Historical Analysis of the Non-statutory Labor Exemption in the NFL
    Dr. Michael S. Carroll, Troy University
    Andrew Goldsmith, University of Florida
    Research Presentations (Congaree B)
    An Examination of Work-Family Conflict and Related Theories in NCAA Division I Facility and Event Managers
    Dr. Laura M. Hatfield, University of West Georgia
    Dr. Jeffrey T. Johnson, University of West Georgia
    Dr. Lance C. Hatfield, University of Missouri
    Organizational Perception Management as a Means to Legitimate Sport Venue Subsidization: A Conceptual Framework
    Timothy B. Kellison, Florida State University
12:00 PM - 1:00 PM   Luncheon (Richland Room)
LUNCH   Social Media in 2012
    Featured speaker: Matt Kautz, Director of Social Media and Consumer Marketing, Paciolan

1:15 PM - 2:00 PM

Session # 7 (Lexington Room)

INDUSTRY   Enhancing the Game Day Experience Through Technology
   

From super high definition scoreboards to Facebook-enabled ticketing, technology is constantly changing the way fans buy tickets and enjoy live sporting events.  This panel looks at innovations on and off the field to study how technology is changing the game-day experience.

    Steve Gregosky, Senior Vice President - Business Development, Ovations Food Services, L.P.
    Brad Mayne, CFE, President & CEO, Center Operating Company, L.P., American Airlines Center (Dallas, TX)
    Asim Pasha, Chief Information Officer and Chief Architect, Sporting Kansas City
    Moderator: Dave Brooks, Senior Writer & Assignment Editor, Venues Today
RESEARCH Research Presentations (Congaree A)
    Marketing stadium accessibility: New legal requirements and anecdotes from college athletic department websites
    Dr. John Grady, University of South Carolina
    Joshua R. Pate, University of Tennessee
    Tim Mirabito, University of Tennessee
    Athletic facility managers' knowledge of access and the Americans with Disabilities Act
    Joshua R. Pate, University of Tennessee
    Dr. Steven N. Waller, University of Tennessee
    Research Presentations (Congaree B)
    Examining Counselor Satisfaction in an Outdoor Therapeutic Recreation Camp
    Dr. Angela Wozencroft, University of Tennessee
    Dr. Robin Hardin, University of Tennessee
    Fiscal efficacy, effectiveness, and efficiency of environmental sustainable practices in parks and recreation: a case study of the City of Knoxville
    Anthony M. Brown, University of Tennessee
2:15 PM - 3:00 PM   Session # 8 (Lexington Room)
INDUSTRY Generation Next: Profiles of  Young Professionals
    Earlier this year, Venues Today launched its first annual Generation Next Awards, searching for young professionals who have made their mark on the industry.  The response was overwhelming and Venues Today is proud to present its inaugural class with a panel that examines each winner’s path to success.
    Jon Petrunak, Vice President, Live Entertainment - Arenas/Stadiums, SMG Sports and Entertainment
    Cara Vanderhook, Director of Communications & Social Media, STAPLES Center & Nokia Theatre L.A. LIVE
    Moderator: Vanessa Kromer, Senior Director of Publicity, Nederlander Concerts
RESEARCH   Research Presentations (Congaree A)
    Criticizing the Coach, Social Media and the First Amendment
    James Bemiller, J.D., University of Tennessee
    Dr. Sylvia Trendafilova, University of Tennessee
    Risk Management Plans and Lightning Safety Policies: Do High Schools in America Have and Enforce Them?
    Dr. Mauro Palmero, East Tennessee State University
    Dr. Gary Lhotsky, East Tennessee State University
    Dr. Andy R. Dotterweich, East Tennessee State University
    Dr. Joseph T. Walker, University of North Texas
3:00 PM - 4:00 PM

Closing Reception (Richland Prefunction)

RECEPTION