Jung-Hwan Kim, Ph.D.

Assistant Professor
Department of Retailing
College of Hospitality, Retail, and Sport Management

Education
Ph.D., The Ohio State University, Columbus, OH
A.A.S. Fashion Institute of Technology
M.S. SookMyung Women's University
B.S. Hannam University

Research Interests
Online Visual Merchandising
Consumer Behaviors
E-commerce and E-marketing
Social Responsibility associated with Body-Image

Awards and Honors
Honorable mention in research, Department of Consumer Sciences, The Ohio State University (2006)

Biography
Dr. Kim is an assistant professor in the department of retailing at the University of South Carolina. She completed her doctoral degree in 2006 at The Ohio State University. At the University of South Carolina, Jung-Hwan teaches courses in merchandising and fashion product analysis.

Jung-Hwan research interests include consumer shopping behaviors, multichannel retailing, and online visual merchandising. Her research has appeared in Journal of Fashion Marketing and Management, Managing Service Quality, Clothing and Textiles Research Journal, and The Service Industries Journal.  

Jung-Hwan received an honorable mention, excellence in research award from The Ohio State University in 2006. She is a member of International Textiles and Apparel Association. She currently serves as RETL representative on the Student Academic Responsibilities College Committee.   

Publications
Kim, J-H., & Lennon, S. (2012). Music and amount of information: Do they matter in an online apparel setting? The International Review of Retail, Distribution and Consumer Research, 29(1-2), 85-102.

Kim, J-H., Kim, M., & Kandampully, J. (2011). The impact of e-retail environment characteristics on e-satisfaction and purchase intent. International Journal of Service Science, Management, Engineering, and Technology, 2(3), 1-19.

Runyan, R., Kim, J-H., & Baker, J. (2012). The mall as bazaar: How kiosks influence consumer shopping behavior. Journal of Marketing Management, 29(1-2), 85-102.

Kim, M., Kim, J-H., & Lennon, S.J. (2011). E-service attributes available on men's and women's apparel websites, Managing Service Quality, 21(1), 25-45.

Kim, J-H., & Runyan, R. (2011). Where did all the benches go?: The effects of mall kiosks on perceived retail crowding. International Journal of Retail & Distribution Management, 39(2), 130-143.

Kim, J-H., & Kim, C. (2010). E-service quality perceptions: A cross-cultural comparison of American and Korean consumers. Journal of Research in Interactive Marketing, 4(3), 257-275.

Kim, J-H., & Lennon, S. (2010). Information available on a website: Effects on consumers' shopping outcomes. Journal of Fashion Marketing and Management, 14(2), 247-262.

Kim, J-H., Kim, M., & Lennon, S. (2009). Effects of website atmospherics on consumer responses: Music and product presentation. Direct Marketing: An International Journal,
3(1), 4-19.

Kim, J-H., Kim, M., & Kandampully, J. (2009). Buying environment characteristics in the context of e-service. European Journal of Marketing, 43(9/10), 1188-1204.

Kim, J-H. (2007). The portrayal of the image of women in cosmetic advertisements. International Journal of Human Ecology, 8(2), 127-139.

Kim, J-H., Kim, M., & Kandampully, J. ( 2007). The impact of buying environment characteristics of retail websites. The Service Industries Journal, 27(7), 865-880.

Kim, J-H., Kim. M., & Lennon, S. (2007). Information components of apparel retail websites: Task relevance approach. Journal of Fashion Marketing and Management, 11(4), 494-510.

Kim, J-H., & Lennon, S. (2007). Mass media and self-esteem, body image, and eating disorder tendencies. Clothing and Textiles Research Journal, 25(1), 1-15.

Kim. M., Kim, J-H., & Lennon, S. (2006). Online service attributes available on apparel retail websites: An E-S-QUAL approach. Managing Service Quality, 16(1), 51-77.

Book chapters:
Kim, J-H., & Lennon, S.J. (2012). Electronic retailing and service quality. In J. Kandampully (eds). Services management: The new paradigm in retailing, New York, NY: Springer

Professional Affiliations
International Textile and Apparel Association (ITAA)
American Collegiate Retailing Association (ACRA)

E-mail: jhkim@mailbox.sc.edu
Office: 1016D Carolina Coliseum
Phone: (803)-777-0489
Fax: (803)-777-4357

Courses Taught:
RETL 368 - Fashion Product   Analysis
RETL 378 - Home Furnishing   Management
RETL 462 - Merchandising   Management Strategies
RETL 798 - Directed Study in
  Retailing
HRSM 795 - Field Project in
  HRSM