Go to USC home page USC Logo HRTM, School of HRTM, School of Hotel Restaurant and Tourism Management, Hotel Management, Restaurant Management, Tourism Management, hospitality management major, hotel management major, restaurant management major, event management, wedding planning,   meeting planning, College of HRSM, College of Hospitality, Retail, and Sport Management, University of South Carolina, USC, South Carolina
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Lifelong Learner. Effervescent Educator. Darron Kirkley
The College of HRSM prepares leaders and scholars who drive the economic engines of SC, the nation, and the world.
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The mission of the School of Hotel, Restaurant and Tourism Management (HRTM) is to prepare undergraduate and graduate students for challenging careers in the hospitality and tourism industry, to conduct applied research that impacts the hospitality and tourism industry on a global level, and to provide professional and community service that promotes the economic development of the state of South Carolina and throughout the world.

The program provides a comprehensive curriculum that includes courses in general education, business, and hospitality and tourism management, combined with relevant operational and management experience under the guidance and supervision of industry professionals and program faculty.

The program prepares students for responsible citizenship roles in business and society. It enables them to understand and apply the concepts of problem-solving in general, and in organizational and industry-related issues.

The HRTM faculty provide uncompromising individualized attention to meeting the educational needs of our students, and assume very active and influential roles in numerous professional organizations at all levels. Our reputation in industry and academic circles will increase with every graduating class. We are dedicated to making the School of HRTM one of the leading professional programs in the United States.

Lifelong Learner. Effervescent Educator. Darron Kirkley

Sommelier sensation: Cappie Peete

HRTM infuses new recipes, produce into local schools

Serving up a winner at the USC Garden Grille

HRTM's Fang Meng weighs in on 2014’s best and worst states for summer road trips

USC, University of Aruba push forward in partnership

HRSM, Jason's Deli proving to be a winning combo

HRSM meets fashion and food in Paris

Expert analysis from Robert Li in Best and Worst Places to Travel in Summer 2014

HRTM programs land national rankings

On the Rise: Silver Spoon Bake Shop

DiPietro, Smoak win HRSM awards

HRSM students shine at Darlington and The Masters

Master sommeliers test HRTM students

McCutchen House open for Spring dining. Click here for menus.


DiPietro, R.B., & Campbell, J. (2014, in press).The Influence of Servicescape and Local Food Attributes on Pleasure and Revisit Intention in an Upscale Casual Dining Restaurant. Hospitality Review.

Bluffton, Heart of the Lowcountry: A Branding Study (Full Publication)
A Branding Study Conducted by Rawle Murdy, the SmartState Center of Economic Excellence in Tourism and Economic Development at the University of South Carolina, and the University of South Carolina Beaufort .

Simon Hudson's 50th peer-reviwed article accepted for publication
Hudson, S
. (Accepted). Knowledge exchange: A destination perspective. Journal of Destination Marketing & Management, Vol. 2 No. 3.